Physical Exhibit Elements

Physical Exhibit Elements

Your physical exhibit elements represent things such as:

Budgeting for physical exhibit elements

In the past, a rule-of-thumb that has been used has directly related budget to square footage of an exhibit. For example, a budget of $50 per square foot would be considered a very economical exhibit budget, and budgets of over $250 per square foot would have been considered quite elaborate. We’ve found that this rule doesn’t really apply often enough anymore to be considered a rule-of-thumb. With more and more companies moving away from traditional hard-wall exhibits, rental/hybrid solutions becoming more popular, and fabric being integrated into structure in innovative and economical ways, we’ve seen costs and final designs vary greatly. Great Producers can make beautiful exhibits with smaller budgets more easily than ever before. That said, certainly one should always expect that one will get what one pays for.

What is the size of your booth?

After you enter your dimensions, view your updated price ranges below.

Rental, hybrid, or custom?

Expect all elements to be rental.

Wall Structure

Metal extrusion wall systems with solid color inserts or stock white/black hardwall panels. It will be unlikely to receive any tall walls over the standard 8’H.

Furniture

Furniture provided will be generic

Banners

Anything other than the most generic and small-sized overhead banner may be possible.

A/V

It may be possible to include a very small number of generic rental monitors. Don’t expect mass quantities or any other elaborate A/V needs.

Floor Covering

Carpet or vinyl floor covering would be provided, as hardwood floors would be too costly.

Graphics

Graphics would be simple wraps or boards.

Product Display

Anything but the most basic of product displays needs will be difficult to include with this budget.

Rental, hybrid, or custom?

A non-elaborate custom or custom/rental hybrid solution may be possible within this budget range.

Wall Structure

Custom hard-walls or custom metal framed walls may be possible, depending on the rest of your needs. More than likely, you’ll still wind up needing to utilize rental walls.

Furniture

Renting furniture is probably still the best bet in this budget range, although more elaborate rental options may be possible.

Banners

Mid-range fabric banners would most likely fall within this budget. Rental and purchase options may work.

A/V

Various rental A/V options could be included, but it is unlikely anything elaborate will be possible.

Floor Covering

Carpet or vinyl floor covering would still be the way to go, with hardwood flooring being possible at only the higher end of budgets.

Graphics

More elaborate graphics, including stock lightboxes, may be possible.

Product Display

Custom product displays are more likely to work within this budget, except for elaborate implementation such as custom showcases, which are typically very expensive.

Crates/Skids

For the custom pieces purchased, you may find that custom crates are not financially feasible within this budget. Skids may be a more cost-effective means by which to ship and store your properties. Keep in mind though that skids have drawbacks. They may be cost-effective, but they cost more to ship, to store, and your exhibit components are more likely to be damaged during shipping or by weather due to the lack of protection.

Rental, hybrid, or custom?

Mostly custom production should be possible for most exhibits, with structure-heavy exhibits possibly needing to rely on hybrid implementations, mixing in some rental options to help save on cost.

Wall Structure

You should expect that custom hard walls will be achievable in this budget, with elaborate exhibits possibly still needing to include some rental options or costeffective
metal system walls.

Furniture

Depending on your specific needs, purchasing furniture may be possible. However, renting furniture may still be the best choice, especially if you require many items.

Banners

Expect to be able to afford mid-range banner purchases within this budget range.

A/V

Purchasing A/V may become an option at this stage, and if you’re going to multiple shows, this may be a better financial decision in the long run compared to renting.

Floor Covering

Carpet or vinyl flooring is still your best bet.

Graphics

Elaborate graphics, including dimensional logos, should be possible.

Product Display

Various custom product display options are possible, with more elaborate needs possibly still being out of reach.

Crates/Skids

Custom crates should be used, especially for high value components. It may still be financially prudent to skid elements such as wall panels, furniture, and other durable items.

Rental, hybrid, or custom?

This budget range should allow most exhibits to go fully custom.

Wall Structure

In addition to custom hard walls, it may be prudent to consider mixing in some custom lightweight walls, combining metal and fabric systems to help ensure a lower structural cost.

Banners

Large and more elaborate overhead banners should be possible with this budget.

Overhead Lighting Rigs

Don’t expect this budget to allow you to do any large overhead lighting rigs. You may be able to get away with a short run of truss with some standard PAR lights if needed. However, this cost varies greatly from show to show, state to state, Producer to Producer, so if you require this, our recommendation is to ensure you discuss budgets with your potential Producers before providing this budget.

A/V

Multiple purchase or rentals of high-end monitors would be covered in this budget. High-end AV requirements, such as large LED walls and mass quantities of PCs/Laptops may still be out of reach.

Graphics

Graphics would be simple wraps or boards.

Product Display

All but the most complex product displays should be possible within this budget. Mass quantities of highly custom product displays, such as jewelry showcases, will push the limits of this budget.

Crates/Skids

Custom crates should be possibly within this budget. It may still be financially prudent to skid elements such as wall panels, furniture, and other durable items.

Rental, hybrid, or custom?

This budget range should allow all but the most complex of exhibits to go fully custom, complete with custom crates.

Wall Structure

Going with all hard walls should not be an issue with this budget.

Furniture

Large and elaborate overhead banners should not be an issue with this budget.

Overhead Lighting Rigs

More elaborate lighting rigs should be possible with this budget, but again, we strongly recommend you have a conversation with the Producers bidding on your project before deciding on a budget, if you require an overhead lighting rig.

A/V

In addition to high-end and multiple monitors being possible, elaborate AV requirements, such as large LED walls and PCs/Laptops may also be possible, depending on quantities.

Graphics

All graphic options are on the table.

Product Display

All but the most intricate of product displays (such as jewelry showcases) at large quantities should be possible within this budget range.

Crates/Skids

With this budget, you’re probably looking for a high-end exhibit, and you’re certainly spending a great deal of money on it! Not only can you afford crates, but to protect your investment, you should be crating everything you own.

Only one result: “Now you’re talking!”

With a budget like this, you should expect Producers to knock your design out of the park!

This budget should easily be able to provide a WOW factor, elaborate AV, an overhead lighting rig, and plenty of other elements to make your project a show stopper.

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